Thousands of students and their families come on campus tours each year. Their in-person experience on campus is one of the most influential in their college decision-making process. Weber State offers daily tours that include a 15-minute information session followed by a 90-minute walking tour of campus. During which, attendees learn more about the admissions process, financial aid, scholarships, and get any questions answered. The campus tours get promoted through emails, bus ads, billboards, flyers, posters, digital ads, etc. But always in photos and text. Since video is much more engaging, why not have one promoting campus tours?
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