2022-present:    SHEmerson Creative: Preston, ID 
                          Freelance creative problem solver, content                                  creator, marketer, strategic planner, brand                                  developer

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2021-2022:        Franklin County Medical Center: Preston, ID 
                          Marketing & Communications Director

Create internal brand training to educate and empower employees to cultivate a better work culture and improve internal communication. Facilitates initiatives to help drive culture and brand development.

 

Develop a strategic marketing plan that focuses on the historical significance the facility has had in the community, promotes the current services and providers, and illustrates where we are headed in the future.  

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Directs and creates creative content, meets with clients, staff and administration to explain and provide resources for campaign strategies and solutions. Manages, directs, and supervises the development, planning, design, and creation of institutional materials for both print and digital platforms.

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2020-2021:       Weber State University: Ogden, UT 
                         Creative Director
                         for the office of Marketing & Communications

Direct the university’s overall creative concepts, visual identity, style guidelines, and marketing efforts to ensure a consistent look and feel in all outward-facing materials and internal communications.

Guides creative projects and is responsible for the overall quality of work produced by the creative department. Manages projects from concept to completion and translates marketing objectives into creative strategies.

Leads and directs the creative staff, meets with clients, deans or administration to explain and provide resources for campaign strategies and solutions. Manages, directs, and supervises the development, planning, design, and creation of institutional materials for both print and digital platforms.

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2016-2020:           Weber State University: Ogden, UT 

Associate Director of
Marketing & Communications

for the office of Admissions

Organized and implemented multi-platform strategic communication plans; gathered and created written, graphic, and video content; managed social media; and design print and digital materials for recruitment, admissions, and other enrollment services initiatives.
 

2013-2016:          Graphic Designer + Marketing 

for Continuing Education

Created print, digital, and video materials to promote the university’s lifelong learning opportunities to various audiences. 

 

2008-2013:           Utah Geological Survey: Salt Lake City, UT

Graphic Arts Specialist

Created print, digital, and video materials to promote UGS’s mission to disseminate information to the public in general, as

well as for specific interest groups. 

 

2011-2021:           Bruised Skate Stuff: Sunset, UT

Small business owner

Founder, owner, order fulfiller, writer, photographer, videographer, designer, marketer, and customer servicer for accessories I helped to invent and improve, serving the worldwide roller derby community. 

 

2006-2021:           Stevie Design Co: Sunset, UT

Freelance Graphic Designer

Branding, digital, print, video, and website needs for such
clients as Juvenile Diabetes Research Foundation,
Utah Geological Association, K Carter Construction, and

Junction City Roller Dolls.